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13 November 2018

THE LAUNCHING OF “EVE CAN CHANGE” CAMPAIGN AT NDU

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Notre Dame University-Louaize (NDU) journalism students launched their campaign titled, “EVE Can Change” in the presence of the campaign’s ambassador deputy Paula Yaacoubian, Randa Yassir representing the Minister of Women's Affairs Jean Ogassapian as well as administrators, faculty, staff, and students.
 
This campaign is an online and offline campaign that aims to fight gender extremism in Lebanon and the Middle East. To add, the campaign intends to increase women’s participation in the society, demands for laws that support Lebanese women, and counters violence, abuse and harassment. As for the campaign’s slogan, team members chose: “Change Starts from within” to be their motto which defines the change that the campaign aims to reach throughout the next month.
 
It is noteworthy to say that “EVE Can Change” is part of an international competition called “Facebook Global Digital Challenge” which is organized by “EVP Edventure Partners”  and Facebook with more than fifty international universities participating in this competition worldwide.
 
The chairperson of the Department of Media Studies Dr. Maria Bou Zeid stressed on the importance of these projects that serve the NDU's mission as an implementation of the service learning pedagogy.
 
For her part, deputy Paula Yaacoubian said, “You are free with no restrictions just like men...” She continued her speech in the conference by saying: “I respect people who argue with me by using evidence and not because I am a woman who wears a skirt.”
 
Yassir talked about the importance of such initiatives for women empowerment.
 
At the end, the team launched the campaign’s social media challenge through the #Daretogopurple hashtag.

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